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Luxury codes training

Luxury codes training
2 days
Inter / Intra
In-person / Online
French / English
Customized training ⚙️
On request
Group video training 💻
1,380 EXCLUDING VAT
Price per participant
Payment can be made in instalments
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The "Les Codes du Luxury" training course aims to provide an understanding of the distinctive codes of luxury: refinement, exclusivity and excellence. From history and timeless values to recent developments linked to digitalization, discover all the keys to developing the codes of luxury and working in the sector.

Next intake
Certification
Certificate issued
"Specialization in luxury codes by Crews
Accessibility
All profiles
Admission
Prerequisites
Marketing and luxury basics
Further studies

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Key benefits of Les Codes du luxe training

  • 100% luxury training
  • A mix of theory and practice
  • A luxury expert trainer
  • Groups of up to 5 learners
  • Individualized support from our Experience team
  • Training that can be financed by OPCOs

Training objectives Luxury codes

  • Identify the cultural, symbolic and aesthetic codes specific to the luxury sector 
  • Understand the historical evolution and current trends of luxury codes in different sectors 
  • Adopt a professional posture and communication style adapted to the requirements of high-end customers 
  • Designing customer experiences in line with luxury values and expectations
14 hours

The luxury codes training program

History and core values
  • The evolution of luxury codes throughout history 
  • Timeless luxury values
  • Analysis of the codes of the major houses
Pillars of luxury
  • Key elements
  • The importance of aesthetics
  • The value of symbols 
  • Visual storytelling 
  • The customer experience
Profile of luxury customers
  • Different generations of consumers
  • Analysis of expectations
  • Behavioral codes
Luxury contemporary and emerging trends
  • Sustainable luxury
  • Personalization in luxury
  • Luxury in the age of digitalization 
  • Reinterpreting traditional codes

Career opportunities and further studies

Job opportunities and career paths

On completion of the course, students will be eligible for positions in the luxury goods industry.

They can also continue training in other industry skills.

Financing Your Training

As Crews is Qualiopi-certified for its training programs, there are a number of ways in which you can help finance the Les codes du luxe training program.
Please see the page on financing below.

Other information

Methods used
  • Training led by working professionals 
  • Varied and dynamic teaching methods
  • Individual supervision by the Experience team
Evaluation methods
  • End-of-course assessment via quiz or project report
Results
  • Satisfaction rate at end of training: NA
  • Satisfaction rate with skills acquired: NA
Accessibility & International

‍Informationupdated on 04/12/2024

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