Social Media Training | Online Social Media Training

Social networking course

14 hours

Inter / Intra

In-person / Online

French / English

Customized training ⚙️

On request

Group video training 💻

1,960€

Up to 5 payments, free of charge

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The Social Networks training course aims to provide in-depth knowledge of social networks (Facebook, Instagram, TikTok, LinkedIn). This includes knowledge of advertising platforms and third-party platforms. You'll also learn the fundamentals of influencer marketing.

Next intake

October 15, 2024

Next session 📅

October 15, 2024

Certification

Target audience

All professionals

Accessibility

All profiles

Admission

Prerequisites

Digital fundamentals

Further studies

Benefits of Social Networks training

100% training to meet the challenges of the main business lines
A mix of theory and practice
An expert trainer in social networks
Groups of up to 10 learners
Individualized support from our Experience team
Training that can be financed by OPCOs

Social networking training objectives

Understanding professional social networks and their specific features
Develop a Social Media strategy tailored to the main business lines
Create content and draw up an editorial plan in line with strategy
Master the fundamentals of influencer marketing

The admission process

14 hours

Social networking training program

Overview of Social Networks

Target audiences
Formats, content types and trends
How Algorithms Work
Identifying professional uses for each platform

Social Media Strategy

Positioning
Different strategies: awareness, acquisition, retention
Timing of publications

Content creation

Content strategy
Do's and don't

Editorial planning

Organization and processes
Publishing tools

Community Management

Leading a community
Community manager tools

Paid advertising / Social Ads for tourism

Segmentation criteria
Ad optimization

Social Media KPIs

Choice of metrics
Reporting tools

Influence marketing

Types of collaboration
Choosing the right influencers

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Job opportunities and further studies

Job opportunities and career paths

On completion of the course, trainees will be able to apply for positions involving the implementation of actions on social networks in the main business lines.

Financing Your Training

As Crews is Qualiopi-certified for training courses, there are a number of ways in which you can finance your Social Networks training.
Please see the page below dedicated to financing.

Other information

Methods used

Training led by working professionals
Varied and dynamic teaching methods
Individual supervision by the Experience team

Evaluation methods

End-of-course assessment via quiz or project report

Results

The first intake of trainees has not yet completed the course. Results will be updated at that time.

Satisfaction rate at end of training: NA
Individual progression rate: NA
Interruption rate during training: NA

Accessibility & International

Accessibility for people with disabilities or special difficulties, please contact us to arrange a meeting and propose a program adapted to your needs: handicap@crews-education.com
‍Accessibilityfor international audiences, contact us: international@crews-education.com

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‍Information updatedon 17/05/2024

Further information