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SEO & Hospitality Course

SEO & Hospitality Course
2 days
Inter / Intra
In-person / Online
French / English
Customized training ⚙️
On request
Group video training 💻
1,440 EXCL. TAX
Price per participant
Payment can be made in instalments
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The aim of the SEO & Hospitality training course is to provide a broad understanding of the issues involved in natural referencing for a hotel or accommodation. You'll learn the basics of SEO, the tools to use and the strategies to adopt to optimize a hotel's presence in search engines.

Next intake
Please contact us
Certification
Certificate issued
"SEO & Hospitality Specialization" by Crews
Accessibility
All profiles
Admission
Prerequisites
Further studies

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The benefits of SEO and Hospitality

  • 100% training in the challenges of the Hospitality
  • A mix of theory and practice, with the use of SEO tools
  • An expert trainer on SEO in the hotel industry
  • Groups of up to 5 learners
  • Individualized support from our Experience team
  • Training that can be financed by OPCOs

The SEO & Hospitality Course Program

Introduction to SEO and its application in the hotel industry
  • The importance of SEO for increasing online visibility
  • Objectives: generate organic traffic and encourage direct bookings
  • Difference between SEO and paid advertising (SEA)
Hotel website optimization
  • Improve hotel pages (titles, descriptions, keywords...)
  • Mobile optimization and UX for smooth navigation
  • Local SEO (Google My Business and customer reviews)
Content strategy and backlinks
  • Create relevant content (blogs, local guides, etc.)
  • Obtain quality backlinks (partnerships, guest articles...)
  • Performance monitoring and adjustments to SEO strategies

Career opportunities and further studies

Job opportunities and career paths

Financing Your Training

As Crews is Qualiopi-certified for training courses, there are many ways to finance your SEO & Hospitality training.
We invite you to consult the page below dedicated to financing methods.

Other information

Methods used
  • Training led by working professionals 
  • Varied and dynamic teaching methods
  • Individual supervision by the Experience team
Evaluation methods
  • End-of-course assessment via quiz or project report
Results

The first intake of trainees has not yet completed the course. Results will be updated at that time.

  • Satisfaction rate at end of training: NA
  • Individual progression rate: NA
  • Interruption rate during training: NA
Accessibility & International

‍Informationupdated on 09/12/2024

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