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Wine tourism training

Wine tourism training

Wine tourism training
2 days
Inter / Intra
In-person / Online
French / English
Customized training ⚙️
On request
Group video training 💻
1490 € EXCL. TAX
Price per participant
Payment can be made in instalments
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The wine tourism training course is an opportunity for wineries to enhance their heritage and raise their profile. This two-day course aims to provide the skills needed to develop and manage an attractive and profitable wine tourism offer.

Next intake
Please contact us
Certification
Certificate issued
"Wine tourism specialization by Crews
Accessibility
All profiles
Admission
Prerequisites
Further studies

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The benefits of wine tourism training

  • Practical approach with case studies
  • Industry-recognized professional trainer
  • Groups of up to 5 learners
  • Individualized support from our Experience team
  • Training that can be financed by OPCOs

Wine tourism training objectives

  • Understand the challenges and current trends in wine tourism
  • Develop a wine tourism strategy tailored to your winery
  • Master reception and communication techniques for a successful customer experience
  • Understand the regulatory and financial aspects of wine tourism.
The admission process
14 hours

Wine tourism training program

Introduction to wine tourism
  • Definition and challenges of wine tourism
  • Market trends and wine tourism profiles
  • Benefits for wineries
Designing a wine tourism offer
  • Analysis of the domain's assets and definition of a strategic vision
  • Creating unique experiences: tours, tastings, workshops
  • Setting up themed events and activities
Communication and marketing strategy
  • Development of a targeted communication plan
  • Use of digital channels and social networks
  • Partnerships with tourism and cultural players
Welcome and customer experience
  • Welcoming and storytelling techniques
  • Managing visitor expectations and satisfaction
  • Customer loyalty and returns management
Regulatory and financial aspects
  • Legal framework for wine tourism activities
  • Quality labels and financial assistance
  • Profitability assessment and performance monitoring
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Career opportunities and further studies

Job opportunities and career paths

On completion of the course, participants will be in a position to assume responsibility for the development and management of wine tourism activities within wineries, tourist or cultural structures. 

They will be able to design and implement innovative wine tourism projects, and work with local partners to boost the region's tourism offering.

Financing Your Training

As Crews is Qualiopi-certified for training courses, there are many ways to finance your wine tourism training.

We invite you to visit the financing page below.

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Other information

Methods used
  • Training led by working professionals 
  • Varied and dynamic teaching methods
  • Individual supervision by the Experience team
Evaluation methods
  • End-of-course assessment via quiz or project report
Results

The first intake of trainees has not yet completed the course. Results will be updated at that time.

  • Satisfaction rate at end of training: NA
  • Individual progression rate: NA
  • Interruption rate during training: NA
Accessibility & International
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Information updated on 13/02/2025

Further information

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Crews is committed to a Quality approach, our educational project is based on 5 commitments.
Crews is Qualiopi certified and is listed on DataDock.
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Quality certification has been awarded for the following categories of action:
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- apprenticeship course center.
Crews Education
Private Technical School
Savoie Technolac, 3 rue Lac du Mont Cenis, BP 70408, 73370 Le Bourget du Lac
2025 Crews Education