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Bachelors 3rd year
Masters
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Short online courses
Yield Management Course

Yield Management Course

Yield Management Course
2 days
Inter / Intra
In-person / Online
French / English
Customized training ⚙️
On request
Group video training 💻
2,150€
Up to 5 payments, free of charge
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Maximize your hotel's profitability with our Yield Management training. Learn how to adjust your strategy using key indicators, segment markets and optimize pricing. Ideal for professionals looking to boost sales performance.

Next intake
October 8, 2024
Next session 📅
October 8, 2024
Certification
Target audience
Hospitality professionals
Accessibility
All profiles
Admission
Prerequisites
Hospitality fundamentals
Further studies

Benefits of the Yield Management Course

  • Training 100% applied to the challenges of accommodation
  • A mix of theory and practice, with presentation of the tools
  • An expert trainer in Revenue Management in the hotel industry
  • Groups of up to 10 learners
  • Individualized support from our Experience team
  • Training that can be financed by OPCOs

Goals of the Yield Management Course

  • Understand the impact of Yield Management and the main distribution strategies
  • Identify your market, targets and key indicators
  • Implement an optimization strategy to boost hosting sales performance
The admission process
14 hours

Yield Management Course Program

Yield Management Fundamentals
  • Understanding the principles and mechanisms of Revenue Management
  • Identification and collection of key data
  • Performance indicators (KPIs): internal vs. external
  • Yield strategy evaluation and adjustment
  • Interdepartmental cooperation for successful Yield Management
Demand management and segmentation
  • Constrained vs. unconstrained demand forecasting
  • Market segmentation
  • Creating an optimal business mix
  • Planning the application schedule
  • Demand forecasting methodologies
Competition and price positioning
  • Different pricing methods in a competitive environment
  • Price sensitivity assessment
  • Using the Price/Value matrix for competitive benchmarking
  • Market positioning strategies
Developing effective pricing strategies
  • Understanding tangible and intangible price barriers
  • How to determine the Best Available Rate (BAR)
  • Measuring the impact of promotions
  • Strategies for raising prices
  • Strategies for increasing volume
Optimizing availability management
  • Inventory management techniques
  • Restrictions on length of stay
  • Channel management
  • Best practices for managing overbooking
  • Overview of technological tools for MR
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Job opportunities and further studies

Job opportunities and career paths

At the end of the course, students will be able to apply for positions integrating revenue management concepts.

They can also continue training in other industry skills.

Financing Your Training

As Crews is Qualiopi-certified for training courses, there are a number of ways in which you can finance your Yield Management training.
We invite you to consult the page dedicated to financing methods below.

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Other information

Methods used
  • Training led by working professionals 
  • Varied and dynamic teaching methods
  • Individual supervision by the Experience team
Evaluation methods
  • End-of-course assessment via quiz or project report
Results

The first intake of trainees has not yet completed the course. Results will be updated at that time.

  • Satisfaction rate at end of training: NA
  • Individual progression rate: NA
  • Interruption rate during training: NA
Accessibility & International
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‍Information updatedon 03/05/2024

Further information

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Crews is committed to a Quality approach, our educational project is based on 5 commitments.
Crews is Qualiopi certified and is listed on DataDock.
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Quality certification has been awarded for the following categories of action:
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Crews Education
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Savoie Technolac, 3 rue Lac du Mont Cenis, BP 70408, 73370 Le Bourget du Lac
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