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E-reputation & Tourism Course

E-reputation & Tourism Course

E-reputation & Tourism Course
1 day
Inter / Intra
In-person / Online
French / English
Customized training ⚙️
On request
Group video training 💻
820€ excl. VAT
Price per participant
Payment can be made in instalments
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The aim of the E-reputation & Tourism training course is to provide a broad understanding of the issues involved in the online reputation of a destination or tourism player. You will be trained in the methods, best practices and tools needed to manage online e-reputation as effectively as possible.

Next intake
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Certification
Certificate issued
"E-reputation & Tourism" by Crews
Accessibility
All profiles
Admission
Prerequisites
Further studies

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E-reputation & Tourism training benefits

  • 100% training in the challenges of the Tourism
  • A mix of theory and practice, using e-reputation tools
  • An expert trainer on e-reputation in tourism
  • Groups of up to 5 learners
  • Individualized support from our Experience team
  • Training that can be financed by OPCOs

‍

E-reputation & Tourism training objectives

  • Understand the challenges of e-reputation and its impact on the tourism industry
  • Identify the essential platforms and tools for monitoring and analyzing your online image
  • Apply effective strategies to manage reviews and improve your e-reputation
  • Anticipating and managing crises to protect and strengthen your digital image
The admission process
7

The E-reputation & Tourism Course Curriculum

The basics of e-reputation
  • Definition and challenges of e-reputation in tourism
  • Influence of reviews and comments on customer decision-making
  • Concrete examples of positive and negative impacts on a company's image
E-reputation applied to tourism
  • Introduction to key platforms (Google, TripAdvisor, Booking, social networks)
  • Analysis of consumer behavior towards online reviews
  • Case studies: successes and failures in e-reputation management
E-reputation management tools and methods
  • Monitoring tools (Google Alerts, Mention, Hootsuite, etc.)
  • Techniques for encouraging and managing customer reviews
  • Drafting appropriate responses to positive and negative opinions
Crisis management and online image optimization
  • Communication strategies to prevent and manage bad buzz
  • Crisis action plan and managing negative comments
  • Creating positive content and strengthening online presence
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Career opportunities and further studies

Job opportunities and career paths

At the end of the course, learners will be able to manage and optimize the e-reputation of a tourist establishment, by applying appropriate strategies on online platforms.

They will also be able to deepen their skills in digital marketing and communications to strengthen their expertise in the tourism sector.

Financing Your Training

As Crews is Qualiopi-certified for training courses, there are a number of ways in which you can help finance your E-reputation & Tourism training.
Please see the page below dedicated to financing.

Read more
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Other information

Methods used
  • Training led by working professionals 
  • Varied and dynamic teaching methods
  • Individual supervision by the Experience team
Evaluation methods
  • End-of-course assessment via quiz or project report
Results

The first intake of trainees has not yet completed the course. Results will be updated at that time.

  • Satisfaction rate at end of training: NA
  • Individual progression rate: NA
  • Interruption rate during training: NA
Accessibility & International
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‍Informationupdated on 11/02/2025

Further information

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Crews is committed to a Quality approach, our educational project is based on 5 commitments.
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Crews Education
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