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Social Media & Tourism Training

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Certification Course 🎓

The Social Networks & Tourism training course aims to provide in-depth knowledge of social networks (Facebook, Instagram, TikTok, LinkedIn) and their use in tourism. This includes knowledge of advertising platforms and third-party platforms. You will also learn the fundamentals of influencer marketing applied to tourism.

Location 📍
Back to school
✅ Parallel admissions available
Certification 🎓
Certificate issued
"Social Networks & Tourism" by Crews
Accessibility
All profiles
Admission 📝
Prerequisites
No prerequisites
Further studies
Satisfaction ⭐

📅 Upcoming events

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Social Media & Tourism Training
Customised training ⚙️
On request
Online training 💻
14 hours of training
Price per participant
1,490€ excl. VAT
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The benefits of Social Media & Tourism Course

  • 100% training in tourism issues
  • A mix of theory and practice, with the use of social networks
  • An expert trainer on social networks in tourism
  • Groups of up to 5 learners
  • Individualized support from our Experience team
  • Training that can be financed by OPCOs

Objectives of the Social Media & Tourism Course

  • Understanding professional social networks and their specific features
  • Developing a Social Media strategy tailored to tourism needs
  • Create content and draw up an editorial plan in line with the tourism strategy
  • Master the fundamentals of influencer marketing in tourism

The program of Social Media & Tourism Course

👉 All of our training programs can be tailored and customized to meet the needs of one or more employees.

Overview of Social Networks
  • Target audiences
  • Formats, content types and trends
  • How Algorithms Work
  • Identifying tourism use cases for each platform
Social Media strategy applied to tourism
  • Positioning 
  • Different strategies: awareness, acquisition, retention
  • Timing of publications
Content creation in tourism
  • Content strategy
  • Do's and don'ts in tourism
Editorial planning
  • Organization and processes
  • Publishing tools
Community Management
  • Managing a social community in tourism
  • Community manager tools
Paid advertising / Social Ads for tourism
  • Segmentation criteria for tourism
  • Ad optimization
Social Media KPIs
  • Choice of metrics
  • Reporting tools

Feedback on the training

Career opportunities and further studies

Job opportunities and career paths

On completion of the course, participants will be able to apply for positions aimed at implementing social media initiatives in the tourism sector.

They can also continue to train in other skills of the sector.

They took part in this training

Some of our partner companies

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Financing Your Training

As Crews is Qualiopi-certified for training courses, there are many ways to finance your Social Networks & Tourism training.
We invite you to consult the page below dedicated to financing methods.

Other informations

Methods used
  • Training led by professionals in activity 
  • Varied and dynamic teaching methods 
  • Individual supervision by the Experience team
Evaluation methods
  • End-of-course assessment via quiz or project report
Results
  • Satisfaction rate at end of training: NA
  • Individual progression rate: NA
Accessibility & International

Information updated on March 23, 2026

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