MBA Digital & Business

The only MBA Business focused on digital & marketing

The MBA Digital & Business enables you to develop strong skills in digital professions in a business context. The course will enable you to design and implement a digital strategy, analyze and build a brand, and acquire all the skills needed to innovate and undertake in new technologies.

Location 📍

Back to school

Sept. 2026 / Jan. 2027

✅ Parallel admissions available

Certification 🎓

Certificate issued

State-approved - Level 7

Accessibility

Bachelor or Master degree

Admission 📝

Based on portfolio and oral presentation

Prerequisites

Further studies

Satisfaction ⭐

Would you like to be called backby our Experience team? 📞

📅 Next webinars

📅 Next sessions

No items found.

Please contact us for the next dates️ or a customised training 📩

No items found.

Training focused on sales, digital and marketing
Live and distance learning, with up to 25 learners per class
Part-time or study-work program to maintain a professional activity
In work-study schemes, training costs can be financed by companies and OPCOs.
Choose your company without geographical constraints

Objectives of the MBA in Digital & Business

Master the challenges of marketing and digital applied to sales
Understanding changes in the business sector
Designing and managing entrepreneurial projects
Developing managerial skills in an international context

Admissions for the MBA in Digital & Business

‍

Accessible from a Bac+4 level or from a Bac+3 level with professional experience, the course is aimed at students wishing to develop their skills in digital, marketing, innovation and entrepreneurial professions.

The admission process

490 hours

Program of the MBA in Digital & Business

70h: Business, retail marketing and e-commerce

Sector-specific tools for the trade
Strategic Marketing
Loyalty Strategies
E-reputation, Customer Satisfaction & NPS
F&B Marketing
BtoB Marketing
On-board Technologies
Web3 & Metaverse
E-commerce
Traffic/Growth Management
CRM and emailing‍
A/B Testing, Conversion Rate Optimization

70h: Marketing & Brand

Social Media applied to business
Brand Management applied to business
Data Mining
Emotional marketing and storytelling
Conversational & Vocal Marketing
Marketing Automation
Further training

50h: Design & Tech

Content strategy
Motion Design
Data Visualization
Sound Design
Video Marketing
Further training
‍NoCode & Automation
Data Analysis
Further training

35h: Product & Innovation

Market-fit
Product Quality
Artificial intelligence
Technological innovations in e-commerce

120h: Business & Entrepreneurship

Business Strategy
Business Models
Business Intelligence
Marketplace and collaborative platforms
Intrapreneurship
Corporate Social Responsibility (CSR)
Employer Branding
Tuiton Fees & Funding
Multicultural Management
Digital & Business Law

3pm: Personal development

Technology, sector and international watch
English

130h: Projects, seminars and coaching

1 project: Entrepreneurship project
1 international seminar and In-person events in France
Group and individual coaching
Year-round participation in conferences, webinars and meetups

Apply

I'm interested

Profile of MBA Digital & Business students

Career paths: Digital, Marketing, Commerce 📊 (60%), Other backgrounds ✈️ (40%)
Learning model: Alternance 🤝 (100%), Initial 📚 (0%)
Gender: Women 👩 (50%), Men 👨 (50%)
Average age: 23 🎂
International students: 40% 🌍

At Crews, all backgrounds are welcome! MBA Digital & Business students are selected on the basis of their professional and academic background, achievements and personality.

Career opportunities and further studies

Job opportunities and career paths

On completion of the course, students can move into positions of responsibility in digital, marketing, sales and communications in any type of company. They can also become entrepreneurs.

Sales and Marketing Manager
Digital Marketing Manager
E-commerce Manager
Key Account Manager / Customer Success Manager
Customer Manager
Product Strategist / Owner
Digital project manager
Entrepreneur

At the end of the course, students can transfer to another course.

‍

They took part in this training

They recruited students for this training

No items found.

Financing Your Training

The initial fee for the MBA Digital & Business 2026-2027 is €9,600.
Scholarships may be awarded to support French or international students who have demonstrated academic excellence during the Grand Oral, who face financial constraints, or who contribute to the diversity of our graduating classes.

Under a work-study program (apprenticeship or professional training contract), the €11,900 training fee is paid by the company and/or its OPCO.

To find out about all the fees and financing options, visit our dedicated page.

Other informations

Methods used

Online face-to-face Courses
Participation in courses and tutorials given by working professionals
Project management for partner companies, coaching by working professionals
Seminars in In-person
Participation in conferences and events

Evaluation methods

Certification is conditional on validation of all skill blocks. It is perfectly possible to validate one or more blocks if the title has not been validated in its entirety.

Continuous assessment during training and mid-term exams at the end of the year
Project reports and oral presentations during the course
End-of-year defence

Results

The first class of trainees preparing for this course was formed in September 2025. The results will be updated from December 2026.

Number of work-study students: 100%.
Satisfaction rate after 1 month's training: 96%.
Satisfaction rate at end of training: NA
Title win rate with Crews: NA
Exam submission rate: NA
Continuation of studies: NA
Professional integration rate: NA
Interruption rate during training: 0%.

CFA data is updated annually and available on the distribution site.

Accessibility & International

Crews is committed to providing access to training for all.

Accessibility for people with disabilities or special difficulties, please contact us to arrange a meeting and propose a program adapted to your needs: handicap@crews-education.com
Accessibility for international students, contact us: international@crews-education.com

Apply

‍Informationupdated on 16/09/2025

MBA Digital & Business

The only MBA Business focused on digital & marketing

📅 Next webinars

📅 Next sessions