The BTS Tourism offers a versatile and specialized training in the field of travel and hospitality. Once you've earned your diploma, it's natural to wonder about the opportunities available to you. Among the most promising options, the marketing and digital professions applied to tourism particularly stand out.
The BTS Tourism offers a versatile and specialized training in the field of travel and hospitality. But once the diploma is in your pocket, it's legitimate to ask what you can do after this BTS.
If you're thinking of continuing your studies in tourism, there's one path that could be of great interest to you: marketing and digital professions in tourism.
Although the BTS Tourism is a recognized course on the market, it is very brief on the challenges of marketing, communication and digital in tourism promotion. And even less so those of new technologies in tourism. Yet these notions are now central to the sector, and at the heart of all tourism professions.
Here are three options for continuing your tourism training while developing expertise in marketing and digital tourism professions.
Crews offers a Bachelor's degree in Digital & Tourism on a sandwich course basis, leading to a state-recognized level 6 qualification (Bac+3). This course will provide you with all the digital and marketing skills you need to make a difference in the tourism market. The dual digital and tourism skills you develop will be a real asset to any tourism organization, and can also be applied to other business sectors.
For a longer-term vision, you could even consider continuing your studies until you obtain a Bac+5 leading to a level 7 qualification. A Bac+5 is often considered by students wishing to develop managerial and strategic skills and occupy a position of responsibility in tourism.
Crews offers a Digital and Tourism work-studyMaster , a 2-year course delivering a Level 7 qualification. This advanced program covers digital strategy and new technologies applied to tourism, while developing managerial and entrepreneurial skills.
For those wishing to train on specific aspects, Crews offers short courses combining digital and tourism.
Finally, there are many training options available to broaden your knowledge and skills in tourism marketing after an Advanced Technician Certificate degree in Tourism. These days, digital marketing is an essential part of many sectors.
In fact, there are many fast-growing career opportunities in e-tourism. Now it's up to you to choose the path that best matches your interests, career goals and professional aspirations.
After a BTS Tourism, there are several options for further study, enabling you to specialize and increase your employability. Among the most professional are the Bachelor Digital & Tourism (Bac+3), and the Master Digital & Tourism (Bac+5).
The tourism sector offers a wide range of career opportunities, whether in travel agencies, hotels, events or digital media. Here are just a few of the careers available after completing a BTS Tourism and specializing in: Travel consultant / Travel agent, Events project manager, Tourism community manager, Accommodation manager, Tour guide...
The best-paid jobs in tourism are often related to management, the running of luxury establishments or digital technology. Some of the highest-paid positions include: luxury hotel manager (average salary of €50,000 to €150,000 per year, depending on the size and reputation of the establishment), revenue manager (average salary of €40,000 to €70,000 per year), tourism marketing manager (€45,000 to €90,000 per year), tourism strategy consultant (€50,000 to €100,000 per year). To gain access to these professions, it's best to obtain a Bac+5 with training that links tourism and digital strategy.
Salaries after a BTS Tourism vary according to the job, experience and type of company. Here's an estimate of starting salaries: travel agent (€1,800 to €2,300 gross per month), hotel receptionist (€1,700 to €2,100 gross per month, with possible progression to head of reception), tourism community manager (€2,000 to €2,500 gross per month), tourism host (€1,600 to €2,000 gross per month, variable according to seasonality). With a few years' experience and specialization, salaries can rise significantly, particularly in the digital and tourism management professions.
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